“Ask YouTube” will bring conversational AI search to videos.

O Ask YouTube (Ask YouTube, in English) is Google's new bet to transform the YouTube search In a conversation with AI: instead of just typing keywords, users will be able to ask complex questions, refine their request, and receive an answer generated from long and short videos.

What is Ask YouTube?

The feature functions as a conversational search within the YouTubeWith it, the user will be able to ask for things like tips on teaching a child to ride a bike or creator reviews of cozy games to play before bed. Then, it will be possible to ask follow-up questions to refine the results.

The difference from traditional search is that the YouTube It shouldn't just list videos based on keyword matching, but rather, it could answer and take the user to a video that contains the answer. The platform promises to compile relevant long videos and even short videos and generate an answer to the question. In practice, this brings YouTube closer to the movement presented by Google in... AI Search modein which the search function summarizes content and guides the user through the steps.

Who will get to test it first?

O Ask YouTube It begins in an experimental phase for subscribers. YouTube Premium In the United States, users 18 and older will initially be tested on desktop computers. Participation appears in the YouTube testing area, available at [link to YouTube testing site]. youtube.com/newwhere the company pools optional features before releasing them to more people.

For now, there is no confirmation of a launch in Brazil, nor a timeframe for its arrival on free accounts. This point is important because experimental YouTube features don't always arrive at the same time in all countries, and some remain restricted to Premium users during part of the testing period.

See also other features

Sources: TechCrunch, YouTube Labs e 9to5Google.