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Speculation about ads coming to WhatsApp has been going on for years, but only now has Meta confirmed that the messenger will indeed have premium features available only to subscribers. Instagram and Facebook will also be included and should gain exclusive features. See the first details right now:
Meta confirms plan for apps

In an interview with TechCrunch, Meta It was confirmed that users will have a subscription plan option for their apps. The idea is that current accounts will still have access to familiar features, but if they want to use exclusive features, they will need to subscribe to the plans.
The idea is for the plans to be versatile, since Meta wants to test what works best for the social network it owns. Therefore, the exclusive features will vary, and the possibility of having to subscribe to three different plans is almost a given.
The new signature would also be different from Goal VerifiedIn addition to the blue badge for usernames on Facebook and Instagram, this plan also offers 24-hour support, protection against identity theft, search engine optimization, exclusive stickers, and much more. This plan is primarily aimed at content creators and businesses, but it's worth noting that Meta will use the knowledge gained from this option to offer plans for regular users.
Possible features

Among the new features of "WhatsApp Premium," the first information includes Premium stickers, special visual themes, and the ability to pin more than three conversations to the top of the list. Other possible resources would include Personalized ringtones for favorite contacts, Ea app icon customizationThe ads in the tab Updates They would also be removed for users who opt for the plan, as can be seen below in the second screen showing how the cancellation would work:

Initially, according to information from WABeta Info websiteto sign the WhatsApp To pay, you will need to join a waiting list, and Meta will notify you at a later time when plans become available for subscription.
Some rumors suggest that those who subscribe to Instagram's new plan will be able to see a list of followers who don't follow back, as well as view a story without the ability to notify the author. It would also be possible to create an even more limited follower list than Close Friends, allowing for content segmentation.
Instagram Premium would also offer more AI features, such as the ability to freely create AI-powered videos through the app. VibesIt's worth remembering that the Vibes app has been free since its launch, so Meta should keep it free, but adding premium features that could entice a user to pay for a subscription.
Meta should also expand the use of ManusAI with an agent capable of performing tasks like an intelligent assistant, which was recently acquired by the company for US$2 billion. Recent leaks discovered by a reverse engineer. Alexander Paluzzi They revealed that Meta is already testing a shortcut to the Manus AI app directly on Instagram. See:
No FacebookIt is unclear what features might require users to pay extra for access, but in its statement to... Tech CrunchMeta said it would launch “special features and more control over how they share and connectThis could point to the creation of posts displayed only to a list of followers and even a better use of Meta AI.
When will the plan be launched?

Still under development, the new plans for the WhatsApp, Instagram e Facebook should be launched in the coming months of 2026Speculation about this began on January 26, when the Android Authority website found information about a plan that removes ads from the section. Updates, which shows the status and updates of the channels a user is subscribed to.
There is also no information about a possible price for the plans, but, for reference, Meta Verified has prices starting at R$ 53,90 per month for content creators. Follow all the news on the subject at [link to Meta Verified page]. showmetech To stay up to date with all the updates.
And tell us... CommentWould you pay for premium features on Meta's social media channels?
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With information: CNET l Tech Crunch l WABeta Info l Android Authority
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