In addition to the Zenfone 2, Asus launches more news in Brazil

The hectic smartphone segment has just received a flurry of news. The launch event of SAMSUNG 2 da Asus, reserved for the public many novelties. In addition to the announcement of its main smartphone, the company took the opportunity to present 3 more smartphones: ZenFone Selfie, ZenFone Laser e ZenFone 2 Deluxe.

In addition, the company took the opportunity to announce 5 new gadgets for the Brazilian market: ZenFlash, Lolli Flash, View Flip Cover Deluxe, ZenPower e ZenEar. Below we will talk a little about each of these news.

ZenFone Laser

We will start with the input model, the o Zenfone 2 Laser. The device has as a differential the laser that works together with the image sensor, to produce better photos. When the beams are fired, the camera 13 MP rear finds where the objects in the photo are. It makes focus adjustments, at a faster speed than most devices (according to the company). already the camera front has 5 MP and adds the same functions present in the rear.

Inside, the Zenfone 2 Laser have a processor quad-core Snapdragon 410 e 2 GB of RAM. The internal memory is 16 GB (expandable up to 64 GB via MicroSD). The smartphone is now available in Brazil and can be purchased by Real 899 on the Asus website.

ZenFone Selfie

focused on spirit of time, Zenfone Selfie has as its main asset to have 2 cameras of 13 MP. With an eye on consumers who love selfies (and Brazilians are among the champions), the front camera has double LED flash (it fires two lights, one cool and one warm), with the promise of producing very clear, high definition photos.

With a screen has 5,5 inches, ZenFone Selfie has resolution only in HD. Inside it has a processor. octa-core Snapdragon 615 and 3 GB of RAM memory. Internal storage is 32 GB, expandable via memory card up to 64 GB. The device is now available and can be purchased by Real 1299 on the Asus website..

ZenFone 2 Deluxe

Finally, we have the latest innovation in the smartphone segment – ​​the Zenfone 2 Deluxe. premium variant of SAMSUNG 2 (soon check our review). The main highlight of this device is its RAM memory 4 GB (first cell phone in the world with this capability) and 256 GB internal storage (another previously unpublished specification), capable of also recognizing memory cards with more than 128 GB.

Unlike other smartphones in the Asus, Zenfone 2 Deluxe It has a distinctive design on the back, with a design pattern in geometric shapes (triangles) in place of chalk stripes. In addition, the device has a 5,5 inches em FullHD and a battery with 3.000 mAh of.

O Zenfone 2 Deluxe will also have capacity to 2 chips (Dual SIM), with compatibility for the 4G networks (may be simultaneous and from different operators). The model will be available in the Brazilian market from September, with a suggested price of Real 1.999.

5 new gadgets

In addition to cell phones, Asus ASUS unveiled five new gadgets for the Brazilian market: ZenFlash, Lolli Flash, View Flip Cover Deluxe, ZenPower e ZenEar.

1. Zenflash: The accessory that is unique to the Zenfone 2. With it, it is possible to take pictures with a flash similar to that of a professional camera, since the accessory shines much brighter than the usual LED flash present in smartphones, it is about 100 times more intense. The device is now available in Brazil with a suggested price of Real 99.
2. View Flip Cover: The product offers a circular opening on the front of the accessory where important information, such as your notifications, is displayed. When nothing is being displayed, a clock takes over the sample revealing an elegant screen and close to that of a conventional digital clock, allowing a good customization through skins. The product will be available in several colors, ranging from basic white and black, as well as stronger colors like red. by Real 79
3. ZenEar: Finished in black, the accessory has an integrated unilateral microphone, located close to the user's face, allowing for clearer transmission of voice in phone calls. O ASUS ZenEar has 1,2 meter cable with standard 3,5 mm connector headset and will be available in the Brazilian market for Real 25
4. Lolflash: The accessory in a “lollipop” shape is a dual-tone LED for smartphones. Its main objective is to help the smartphone take self-portraits through the device's front sensor as if it were a portable LED, having three levels of lighting: a weak, a medium and a stronger one. LolliFlash also has some filters in White, Pink and Blue and any smartphone can use it, just plug it into the headphone jack. Its suggested price is Real 50
5. ZenPower: Cwith ability to 10.050 mAh. The accessory has a case made of aluminum being very compact and portable. Available in gold, silver, black, blue and pink. Consumers will also be able to buy rubberized covers. O Asus portable charger, has a suggested price of Real 98.

Asus in Brazil

Unlike other competitors in the segment, Asus bet on bringing devices with more affordable prices (the top-of-the-line model will cost less than 2 thousand reais). The presentation event brought together artists such as Luiza Possi and Marina Ruy Barbosa (both present in the ZenFone marketing campaign), Brazilian astronaut Marcos Pontes and presenter Didi Wagner.

In addition, the company invested in a very interesting pricing strategy, which can be very attractive, especially in times of economic crisis, such as what we are currently experiencing in Brazil.

And now, is it increasingly difficult to choose the best cost-benefit on a smartphone? For you, which is the best? Tell us.