Brazil ranks 1st among the countries most addicted to the internet, study reveals

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ZeroBounce conducted a study that revealed the countries that use the internet the most, and Brazil stood out. Check out why!

A recent study of ZeroBounce revealed that the Brazil ranks first in the ranking of the countries most addicted to the internet in 2024. The survey analyzed the weekly time spent on online activities such as social media, streaming TV shows, e-learning (electronic learning) and virtual shopping and, besides Brazil, countries like Hong Kong e Mexico also stood out in the survey. Check out the ranking!

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ZeroBounce analyzed data from the most internet-addicted countries in 2024. Image: iStock

ZeroBounce analyzed data from several countries to identify those that use the internet the most. The study considered the weekly time spent on activities such as social media, streaming TV shows, online shopping, administrative tasks (such as banking), video calls, recipe research and e-learning. Based on these criteria, a composite score was assigned that reflects the overall pattern of Internet usage in each country.

Brazil ranks first in the global ranking, being the country where people spend the most time per week in streaming of TV shows, social networks and e-learning. Other countries, such as South Korea, stand out for the high weekly time dedicated to streaming, While Hong Kong It leads in the use of video calls and also has a significant volume of online purchases, guaranteeing its position as second place in the ranking.

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Brazil

Brazil leads the internet usage ranking.
Brazil leads the ranking of internet usage. Image: Reproduction

Score: 100/100

As mentioned earlier, the Brazil is the most internet-addicted country in 2024, with its population spending more time in the digital environment than any other nation. According to the study, Brazilians spend, on average, 13 hours and 3 minutes per week to streaming of TV programs, the longest time recorded among the countries analyzed. Regarding internet use in Brazil on social networks, the nation also stands out, with its users spending around 11 hours and 19 minutes weekly on these platforms, coming in second place, behind only Mexico.

Furthermore, Brazil leads in the time dedicated to e-learning, with an average of 5 hours and 28 minutes per week, being the country that invests the most time in this modality among those evaluated.

Hong Kong

1. Hong Kong skyline with illuminated skyscrapers and a traditional boat flying with red sails.
Hong Kong is among the most internet-addicted countries. Image: Reproduction

Score: 96,75/100

Hong Kong ranks second among the most internet-addicted countries in the world, with its online presence strongly marked by the use of e-commerce platforms. In addition, residents spend, on average, 5 hours and 27 minutes per week on video calls, the longest time recorded among all nations analyzed.

Hong Kong residents also stand out in the amount of time spent on administrative tasks, such as online banking, totaling 4 hours and 41 minutes weekly, the longest time in this category.

Mexico

The Mexican flag in front of the historic cathedral in Mexico City, a national and cultural symbol of the country.
Mexico also stands out among the countries most addicted to the internet in 2024. Image: Reproduction

Score: 91,58/100

In turn, the Mexico occupies third place in the ranking, with its population dedicating, on average, 12 hours and 33 minutes per week to streaming of TV programs, the second longest time among the countries analyzed. When it comes to the use of social networks, Mexicans stand out even more, leading the global ranking with an average of 12 hours and 29 minutes weekly on these platforms.

Australia

Australia stands out among the countries that use social networks the most.
Australia stands out among the countries that use social networks the most. Image: Reproduction

Score: 88,32/100

A Australia, which occupies fourth place in the ranking, has residents who spend, on average, 9 hours and 14 minutes per week on social networks and 6 hours and 29 minutes watching TV shows via streaming. In addition, Australians dedicate 3 hours and 18 minutes weekly online shopping.

Taiwan

Taiwan ranks fifth in internet usage.
Taiwan ranks fifth in internet usage. Image: Reproduction

Score: 84,76/100

Taiwan ranks fifth in the ranking, with its residents dedicating considerable time to various online activities. Taiwanese spend, on average, 6 hours and 34 minutes per week watching TV programs via streaming, 4 hours and 27 minutes in online shopping and 2 hours and 35 minutes em e-learning.

South Korea

South Korea is also among the most internet-addicted countries.
South Korea is also among the most internet-addicted countries. Image: Reproduction

Score: 83,10/100

Already South Korea ranks sixth among the countries most addicted to the Internet. The country's population spends, on average, 7 hours and 38 minutes per week to streaming of TV shows, which gives it third place globally in this category. South Koreans also stand out in online shopping, with 4 hours and 39 minutes weekly, placing the country in second place in this regard. In addition, residents dedicate 3 hours and 32 minutes in online administrative tasks.

Italy

Italy stands out for time spent on online TV platforms.
Italy stands out for time spent on online TV platforms. Image: Reproduction

Score: 79,62/100

Os Italians present digital habits that place the country in seventh place in the ranking, dedicating on average 7 hours and 44 minutes per week watching TV shows online and 7 hours and 14 minutes on social networks. Furthermore, the population spends a considerable amount of time shopping online, which reflects a balanced digital lifestyle, according to ZeroBounce.

to Canada

Canada ranks eighth in the internet rankings.
Canada ranks eighth in the internet rankings. Image: Reproduction

Score: 77,25/100

O to Canada ranks eighth on the list, with its population spending most of their time online streaming, totalizing 8 hours and 19 minutes per week on this activity. Canadians still stand out in the use of social networks, spending on average 6 hours and 22 minutes weekly on these platforms.

Portugal

Portuguese flag flying over Lisbon, Portugal. Iconic cityscape with historic buildings and hillside views.
Portuguese people spend most of their time online on social media. Image: Reproduction

Score: 75,10/100

Portugal also stands out on the list by occupying the ninth position, with its residents spending an average of 8 hours and 28 minutes on social networks and 5 hours and 44 minutes watching TV programs online. The Portuguese also excel at using the internet for practical tasks, such as administrative services.

The Netherlands

Netherlands ranks 10th among the most internet-addicted countries in 2024.
The Netherlands ranks 10th among the most internet-addicted countries in 2024. Image: Reproduction

Score: 73,80/100

A The Netherlands occupies the tenth position in the ranking, with its residents dedicating considerable time to the digital environment. On average, they spend 6 hours and 9 minutes per week on streaming services and 6 hours and 17 minutes on social networks. The population also invests 4 hours and 44 minutes in administrative tasks, which represents the second longest time recorded on the list.

Did you enjoy learning about which countries are leading the ranking of internet addicts? Leave your comment below and share your opinion! For more information about technology and news from the digital world, be sure to check out our other articles on showmetech.

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Sources: ZeroBounce

Text proofread by: Daniel Coutinho in 18 / 10 / 2024


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