Consul launches Smart Beer, the first smart brewer on the market

A Consul launched this week the Smart Beer Brewery, the first on the market to be 100% connected and still have stock management. The device, in addition to keeping your beers cold, notifies you when the stock is running low and, through its own app, allows the user to make the purchase without leaving home. In other words, it's the end of the night!

Management via application is one of the main differentials of Smart Beer Brewery. With the app it is possible to control, from anywhere and at any time, the amount of beer available, classifying in liters, cans, long necks and bottles. You can also set the minimum supply, that is, the minimum amount of beer available for the app to generate a push notification, reminding you that the amount of beer is low.

Other features of the exclusive app include the ability to remotely control the temperature of drinks, activate the Happy hour, that keeps the beer cold even when the door is opened and closed, in addition to an alarm that warns when the brewery is forgotten with the door open.

The pre-sale of Smart Beer started yesterday (2) and, at the moment, is exclusive to the Consul. Consumers who pre-purchase the product will be guaranteed delivery during the World Cup, thus being able to enjoy their cold beer with friends and family during the games. There is a limited version of Budweiser,  which uses the brand's colors and logo. All models come with LED lighting and redesigned interior color. (colorreflections.com)

"Consul is a creative brand and a pioneer in well thought-out solutions, and with Cervejeira Smart Beer it couldn't be different. We were the first to launch the category in Brazil and this year we took the lead once again. More than a connected product, our goal was to offer a complete solution for the consumer. From now on, Consul delivers cold beer to its customers' homes" it states Renato Firmiano, Marketing Director at Whirlpool Latin America.

For this release, the Consul partnered not only with Budweiser, but also with e-commerce Beer Emporium, which is present throughout Brazil, and with the Ze Delivery, more focused on the South and Southeast regions of the country and which guarantees delivery of cold beer within one hour.

After the pre-sale of the limited editions, the exclusive Carbono model arrives on the market, which will be on sale in the main physical and online retailers in the country from the month of July. The suggested price of Smart Beer is de £ 2.649,00.