How to create a catalog in WhatsApp Business

Have you ever thought about creating a WhatsApp catalog to advertise your products or services and boost your sales? It is possible. The functionality of the application belonging to the Facebook serves as a virtual storefront where businesses (especially small businesses) can showcase and share products and services with customers within the messaging application itself.

People often use the app just to conversations and customer service without realizing that it is practically possible to manage an e-commerce on WhatsApp.

All products and services registered on the platform — it is possible to register up to 500 — have a unique title and optional fields that can be filled in with price, description, link and code information. This makes sales easier and faster, since the showcase is available in the same place where customers can ask questions and complete their purchase. In addition, consumers can also share the links with their friends, helping to promote your company even further.

Just like your website and other networks used for sales, remember to keep the catalog on WhatsApp updated, so that consumers only check the products or services that are actually available.

How to create a catalog

Create and manage a catalog in WhatsApp Business too easy. Check out the step-by-step below:

1. Open the app on your mobile and click More options (those three dots on the upper right side) and go to Settings. Then open the first box of mine, commercial tools.

2. So just click on Catalogue e add item to start your list of products or services on WhatsApp Business.

3. Now, it's time to add the images. You can include photos from your phone's gallery or take photos on the fly to add to the catalog — you can add up to 10 images.

4. Then add the name of your product or service and fill in the other optional information (price, description, link and code) and click Save.

5. Repeat the procedure of adding items as many times as necessary to include all the products or services you want to sell via WhatsApp.

Ready! Now that your catalog in WhatsApp Business is ready, you can notify your customers of the news. Thus, the interaction and the purchase process will be much easier and smoother.

See also:

Now that you know how to create your own catalog on WhatsApp Business, check out the plan and go do Facebook, manual with various tools and functions of the social network for businesses, whether small, medium or large, and also for marketing agencies.

Source: WhatsApp