Facebook is developing a video-focused app

O Facebook is working on a video app for Apple TV 4th generation, according to the Wall Street Journal. The company would be developing an app for the system tvOS to bring videos from Facebook to the living room, further expanding the company's advertising reach.

The next step for Mark Zuckerberg's company is to give preference to videos. With an Apple TV app this would give the social network another platform to place ads. Recently, Facebook is giving more and more strength to the live video function, both in your main app how much on instagram.

Another novelty raised in the matter of the WSJ is that the Facebook is talking to some media companies to put longer videos on Zuckerberg's platform. It is also said that the company would be after produce original content, what would the Facebook waging a battle with Amazon and Netflix.

If both rumors are correct, it makes sense for the social network to get a TV app.

Apple TV seems to be gaining more and more prominence

Social media companies and streaming services want to increase their profits more and more. Furthermore Amazon, Netflix, YouTube e Twitter already have apps on Apple TV focused on premium video content.

The importance of this move Facebook é increase ad earning in addition to the news feed itself. The company intends to integrate more and more the different platforms to obtain more profit, be it paying attention to the transmission of live videos, producing original content, launching an app for Apple TV…

The truth is that Zuckerberg's company is shooting everywhere – and most of the shots are being accurate; stay tuned on showmetech for other news.