LG shows first wireless OLED TV in Brazil

A LG is celebrating 10 years of great innovation and success in the OLED Smart TVs. The brand, which already sold more than 10 million units of OLED TV's since its launch in 2013, it stands out for the new technologies introduced in each generation and, this time, it presented the world's first wireless OLED TV to the Brazilian public.

It all happened during a special event for customers, press and digital influencers last Thursday (13). Over there, the entire 2023 line could be seen up close, and LG was able to show a little of why, for 10 years, it has been leading the segment of OLEDs.

LG's 2023 lineup

The big highlight of the night was the Signature OLED M3. With one 97-inch screen and 4K resolution, the model of LG provides a high quality visual experience. In addition, the TV has a refresh rate of 120Hz, ensuring smoother and sharper images.

An innovative feature of this TV is the box Zero Connect, a separate device that allows wireless transmission of video and audio signals to the screen. This technology provides greater flexibility in installation, allowing the user to place the TV at the user's convenience, even if it is far away from other devices that can be connected, such as video game consoles. The connection is established through a fast connection Wi-Fi router.

Or design by LG Signature OLED M3 also deserves mention. with the resource one wall design, the smart TV can be easily mounted flush with the wall, providing a sleek, minimalist look that blends harmoniously into any environment.

A LG also presented the OLED evo G3 with the new Brightness Booster Max, which increases screen brightness by 70% compared to a conventional OLED model, and the One Wall Design, which allows for flush-to-the-wall installation. already the model OLED evo C3 features the new WOW Orchestra feature, for perfect tuning with LG Soundbars, plus all the gaming specs already known in the line, like the 4K 120Hz display, 4x HDMI inputs, G-Sync and FreeSync Premium, VRR, ALMM and GeForce Now .

The interface of the 2023 line of TVs LG was also renewed bringing the new WebOS 2023, with a dashboard full of smart and personalized features designed to provide consumers with a complete experience. With a clean and modern design, the new system brings several innovations that promise to facilitate the use and maximum enjoyment of the LG TV.

One of the highlights are the quick cards, which intelligently organize the contents and applications available, presenting them on customizable cards, according to the moment and the user's preferences. For example, the TV can bundle apps like Office 365 on a card called “Home Office”, facilitating quick access for those who want to work with a Bluetooth keyboard. This feature makes navigation more intuitive and efficient.

In addition, the new WebOS 2023 offers advanced features, such as the ability to create up to 10 individual profiles, allowing each family member to have a personalized experience according to their preferences. The music discovery option is another interesting novelty, making it easier to search for new tracks and artists.

Beyond Signature OLED M3, LG also introduced the LG Signature R, with roll-up screen, in addition to LG OLED Flex, which has a flexible curvature. While the first model won two Innovation Awards at CES 2023, the latter, aimed at the gamer audience, allows you to have a flat or curved screen of up to 900R in the same model, and arrives later this year in Brazil. Currently, the LG OLED Flex is on display at Casa LG, at CASACOR SP 2023, until the 6th of August.

winning line

During Consumer Electronics Show (CES) this year, LG was honored and received the CES Innovation Award, which for 11 years rewards the greatest highlights present at the fair. And to celebrate 10 years of OLED TVs in Brazil, the brand even prepared a special campaign for the second half, with the main retailers in Brazil. According to LG, in the second half of the year, the OLED line will be in unmissable conditions, so that more and more people can enjoy the technology.

See also:

Last month, the LG took advantage of CASACOR 2023 to launch the first OLED 8K TV in Brazil! Check out all the news that has been released!

Source: LG

reviewed by Glaucon Vital in 14 / 7 / 23.