LG Styler Line: the smart way to store your clothes

During InnoFest 2019, an annual conference where LG presents products from different sectors to Latin America, the company introduced the new models of the Styler. Focusing on presenting new technologies that can change the user's day to day, the new line of mini closets Styler joins LG's vast portfolio of smart white goods, which are part of the company's Connected Home concept.

LG styler

Os stylers are mini closets that, in addition to storing your clothes, clean them in an intelligent way, using advanced cleaning and sanitizing technologies. The purpose of Styler is that you don't have to wash your clothes many times a week or month, ideal for the user who works in uniform or with formal clothes and needs to wash them frequently.

How LG Styler works

O LG styler uses technology TrueSteam which, according to the company, eliminates up to 99,9% of the germs and bacteria that can proliferate through clothes and does not leave them with that smell of stored clothes. the models also use two technologies called Smart Diagnosis e SmartThinQ, which enables smart control quickly and accurately, giving status about your clothes, temperature, and even how long they have been stored.

To do the heavy lifting, the product combines 3 actions based on technologies created by the company: the first is a movement system that moves the garments to eliminate internal odors; the second system is the ventilation system they call gentle dry; and the third is a heating and temperature system, which heats the air inside the Styler and takes advantage of the hot air to leave the pants that are in the door of the appliance ironed and without marks. This temperature control system also serves to save energy, as it intelligently recycles the hot air generated inside the product.

Still talking about the technologies, we have the inclusion of a connection Wi-Fi and Google Assistant, so you can communicate with the Styler, know precisely how your clothes are doing and still connect to the internet, entering the true concept of smart home of the line ThinQ.

“We are very happy to be able to bring (To InnoFest 2019) the news, which this year remains on the Artificial Intelligence agenda. LG has invested heavily in the ThinQ AI platform so that we can have more and more connected products and an intuitive experience.”

Barbara Marques Toscano, LG Executive Marketing Manager

The new mini closets were shown in 2 models, which they called Brown and Black Tinted Mirror, which in a literal translation would be “Mirrored Brown and Black”. THE LG says he wants to bring, in addition to efficiency, beautiful and stylish products, so that they become part of his home in an organic and luxurious way.

Some models of Styler from LG are already on sale at american market, but it has not yet been announced when they will arrive in Brazil. As the products were presented at InnoFest Latin America 2019, they are expected to reach the Latin market soon.