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A Samsung presents its Bespoke refrigerator for the Brazilian market that debuted during CES 2023 earlier this year. In addition to allowing customization of the ports, the models have connectivity with the ecosystem SmartThings, which allows control via an app for smartphones. Check out all the details and a special promotion.
Bespoke Family Hub
In January 2023, the Samsung presented this model at Consumer Electronic Show (CES) and many were eager to try it out in practice. Check out all the details.
maximum temperatures
International call from Bespoke 4-Door Flex, this model has a total capacity of 477 liters and a Digital Inverter compressor that can reach the temperature of the refrigerator from 1 °C to 7 °C. Internal lighting is provided by LED lamps and the refrigerator also has six spaces for food to be placed.

Already talking about the freezer, the Samsung chose to place an ice factory Dual Auto Ice Maker, and the model can perform fast freezing through functionality PowerFreeze. The temperature of this part ranges from -15 °C to -23 °C.
Inside, the surface Metal cooling enough to preserve the internal temperature, retaining the cold air and also preventing the ambient air from affecting the food. Once the door is closed, the Bespoke Family Hub 4 Doors will work so that everything stored has the ideal temperature.
The drawer FlexZone with a capacity of 34 liters, it has a temperature control mode independent of the fridge or freezer, which has 5 pre-set modes. They can be used to freeze meats, chill drinks, keep fruits and vegetables fresh or simply store even more food. A Samsung it also confirms that it is possible to transform the third door into a brewery to keep drinks at the ideal temperature without having to freeze them.
Wi-Fi and Family Hub support
With four doors, this model has the central Family Hub and support for Wi-Fi networks. The eight-inch LCD screen can be used not only to control the appliance, but also to monitor and activate other devices compatible with the ecosystem of the Samsung. Another way of using the center is the possibility of watching TV channels via streaming through Samsung TV Plus, which in Brazil has more than 190 free options.

It is also possible to see the interior, which has cameras. view inside that allow you to see everything without having to open the doors. Another important detail is in the food recognition system of the Bespoke Family Hub 4 ports, which allows you to create shopping lists and food reminders.

Support for Wi-Fi networks allows the refrigerator to be controlled via the SmartThings app, available for Android and iOS. With it, you can not only schedule ice making, but also monitor, manage and control energy expenditures through the SmartThings Energy module.
The same application arrives to send alerts about whether the port is open or if the filter needs to be replaced, as well as diagnose other problems. There's also support for Connected Living, which lets you control connected appliances by a few taps or by voice.
The same smart screen can also display videos, photos and collages from Google Photos or OneDrive, as well as compatibility with apps like TikTok and YouTube so you can check out videos of recipes right on your fridge. Samsung.

Another detail is the ability to control the model via Amazon's Alexa. The model is even integrated with Amazon services and you can ask it to play songs from Amazon Music (as well as Spotify) or even read Kindle Unlimited books, with everything provided by the 25W Power Soundbar integrated into the fridge. Smart Reorders lets you know when it's time to change your water filter and even automatically reorders for you if you prefer.
The Art Gallery mode, as the name suggests, manages to transform the screen into a museum wall and there are 200 options that will please all tastes. The maximum duration can be done for up to 2 hours without requiring any additional configuration, emphasizes the Samsung.
Technical Specifications – Bespoke Family Hub 4 Ports

| Córdoba | Samsung refrigerator Bespoke Family Hub 4 Doors |
| Refrigerator temperature | 1 ° C to 7 ° C |
| Freezer Temperature | -15 °C to -23 °C |
| Refrigeration Technology | Metal cooling |
| Anti-odor filter | Yes |
| Doors | 04 doors 8-inch LCD screen and built-in Family Hub |
| Features | Refrigerator: 344 L Freezer: 99L Flexzone: 34L Total: 477 liters |
| Colors | Upper doors: Clean White Bottom Doors: Satin Gray |
| Energy consumption | Uninformed |
| Voltage | 127/220 V - Bivolt |
| Removable Shelves | Yes |
| Power Cool (Fast Cooling) | Yes |
| frost free | Yes |
| Open Door Alarm | Yes |
| Compressor | Digital Inverter Compressor |
| Water and Ice Dispenser | No |
| INMETRO Classification | A + + + |
| Niche spacing (cm) | 5 |
| door opening | 130 º |
| High jump | 192,5 cm |
| Largura | 972 mm |
| General warranty | 10 years on the compressor |
| Weight | 153 kg |
| Suggested price | BRL 34.999,00 in 12 installments of BRL 2.916,58 without interest |
| Availability in Brazil | As of July 11, 2023 |
Bespoke French Door
A Bespoke French Door 3 Doors stands out for having greater capacity, but does not have the central Family Hub. With a capacity of 550L, this is divided into 450 liters in the refrigerator and another 100 liters in the freezer.

The fridge temperature ranges from 1°C to 7°C, while the freezer temperature ranges from -15°C to -23°C. The model also has the ice factory Dual Ice Auto Maker and fast freezing technology Power Freezer.
The technology Two Cooling Plus optimizes temperature and humidity in the fridge and freezer using independent cooling in each compartment. This not only preserves fruits and vegetables in the best condition, but also protects their natural flavor by preventing odors from mixing.

The doors, despite not having the control panel that allows the control of other appliances and use for entertainment, have an open door alarm so that the temperature of the environment does not affect what is stored in the Bespoke French Door 3 Doors.
talking about the Beverage Center, this is the plant that, in addition to offering fresh water at the door, can also manufacture flavored water using fruits or herbs placed in the infuser. And the carafe will always be full with the automatic filling system.

The inside of this refrigerator Bespoke features a technology that Samsung calls SpaceMax. In practice, the company explains that this “allows the walls to be thinner, offering more space without increasing the external dimensions or compromising energy efficiency”.

Another detail is in the drawer Big box, dedicated to the storage of fruits and vegetables. The Korean company explains that this part receives ideal levels of humidity so that everything is as fresh as possible.

Finally, the Bespoke French Door 3 Doors It has built-in Wi-Fi, which allows it to be controlled via an app. SmartThings. This supports cooling control, ice making, sending an open door alert and also signaling when the filter should be changed.
The module SmartThings Energy also works in this model, allowing the owners of the Bespoke French Door 3 Doors be able to monitor the consumption of electricity in real time and even receive previews of expenses for the following month. It is also possible to program the fridge to consume the least amount of energy through the AI Energy.
Technical specifications – Bespoke French Door 3 Doors

| Córdoba | Samsung refrigerator – Bespoke French Door 3 Doors |
| Refrigerator temperature | 1 ° C to 7 ° C |
| Freezer Temperature | -15°C to -23°C. |
| Refrigeration Technology | twincooling |
| Anti-odor filter | Yes |
| Doors | 03 doors |
| Water and ice dispenser | yes, internal |
| Features | Refrigerator: 450 L Freezer: 100L Total: 550 L |
| Energy consumption | 53 kWh/month |
| Voltage | 127/220 V - Bivolt |
| Removable Shelves | Yes |
| Power Cool (Fast Cooling) | Yes |
| frost free | Yes |
| Open Door Alarm | Yes |
| Compressor | Digital Inverter Compressor |
| INMETRO Classification | A + + + |
| Niche spacing (cm) | 5 |
| door opening | 130 º |
| High jump | 192,5 cm |
| Largura | 972 mm |
| General warranty | 10 years on the compressor |
| Weight | 141 kg |
| Suggested price | BRL 24.999,00 in 12 installments of BRL 2.083,25 with interest |
| Availability in Brazil | As of July 11, 2023 |
special launch promotion
All persons who purchase any of the new Bespoke refrigerators until the 15th of July will win Samsung smart TVs at no additional cost. And it's worth remembering that those who pre-ordered also have an additional 10% discount. See the packages:
- Whoever buys the Bespoke Family Hub 4 doors gets a Smart TV Serif 55 inches;
- Whoever buys the Bespoke French Door 3 doors gets a Smart TV The Frame of 43 inches.
Samsung's new Bespoke refrigerator models bring a unique touch that reflects the personality of Brazilians, now in their kitchens, due to technological differentials and cutting-edge design. This is an important step towards the expansion of our Lifestyle portfolio within Home Appliances, focusing on the best possible experience for customers, who, more than a product to store drinks and food, this line seeks to make everyday life of consumers more practical, modern and connected
Edianne Lima, product manager for Home Appliances at Samsung Brazil
What did you think of the novelties presented for the Brazilian market? Tell us us Comment!
See also other features
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With information: Samsung Newsroom
reviewed by Glaucon Vital in 13 / 7 / 23.
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