Bespoke AI: Samsung showcases new AI-powered robot vacuum cleaners, refrigerators and washer-dryers at event

During the global event Welcome to Bespoke AI, Samsung continues with the purpose of putting even more artificial intelligence resources into the daily lives of its consumers. The company presented new appliances Bespoke with several features: from screens to new modes of use. Let's get to know each of them.

AI Home Screen

Presented at the end of last year and one of the highlights of the passage of Samsung from CES 2025, the screen AI Home is focused on enabling smart devices in Samsung have a control center for various functionalities. The concept is called Screens Everywhere (screen everywhere, in free translation).

The idea here is to follow what we see in refrigerator models Family Hub, but in a smaller version, which can be used in other appliances, such as washers and dryers, lower-cost refrigerators and ovens and microwaves.

In addition to the screen serving as a hub where connected home devices can be controlled and you can also receive notifications, it will be possible to use it as a tablet for YouTube videos and, of course, activate operating modes, eliminating all physical buttons. It will also be possible to answer phone calls directly from the screen on washing machines or refrigerators, without having to look for your smartphone in another room.

As mentioned above, the company showed several examples of use during its time in CES 2025, putting screens on all the devices we use every day. See the first details in the reels below:

Bespoke AI Hybrid Refrigerator

Announced for South Korea in August 2024, the Samsung claims that this model surpasses the highest energy efficiency by up to 30%, due to its unique dual power source, which basically combines an AI inverter compressor with a module Peltier (which works as a supplement activated only when additional cooling is needed).

It's like technology AI Hybrid Cooling It works like an electric car: when necessary, the Peltier module is activated to cool the inside of the refrigerator, keeping food fresh for longer. This will only be done when extra cooling is needed, as the AI ​​algorithm has been trained to detect and predict temperature changes, with a focus on adjusting the cooling mode.

The company mentions that due to these two components, the AI ​​economy mode of the new bespoke AI refrigerators delivers savings of up to 25%, in addition to the module Peltier deliver an additional freezer capacity of 25 liters. In total, the refrigerator Bespoke AI Hybrid It has a capacity of 665 liters, 410 liters of which are in the refrigerator and 155 liters in the freezer.

Already talking about the AI ​​Home screen of the new refrigerator Samsung Bespoke, it has the updated AI Vision Inside, a feature that allows you to see and know what food is inside the refrigerator. Through computer vision, you can request recipes with what you have at home, and this can also be done with processed foods.

Bespoke AI Laundry

In update to model launched in Brazil in October last year, the new Bespoke AI Laundry continues with the screen that allows you to see energy consumption, give washing commands and even watch videos of the YouTube, but there are new modes that make a huge difference. Check out how to use it in practice by watching the video below:

The first ones are the AI Wash+ e AI Dry+. O AI Wash+ can identify the fabric and type of clothing to get the best wash without using a lot of energy. AI Dry+ It detects the temperature and humidity of clothes so that, in addition to everything being dried in the correct time, damage caused by temperature does not occur to your clothes. 

These new models of Bespoke AI Laundry, initially launched in Europe, consume 55% less energy than the A certification for washing machines. Another novelty is the first ventilated combo Bespoke AI Laundry Vented Combo, which significantly reduces drying time to up to 6 minutes when in mode superspeed.

Bespoke AI Jet Ultra

Billed as the “world’s most powerful cordless vacuum cleaner” due to its 400-watt capacity, the Bespoke AI Jet Ultra has an artificial intelligence system called AI Cleaning Mode 2.0 and, basically, it can identify the most diverse environments, including corners, carpets and types of rugs for better cleaning.

Other details include the long-lasting battery of up to 100 minutes on a single charge, which Samsung claims to be more than enough to clean your entire home. Because the AI ​​system can identify the type of environment and carpet, it can adjust the suction power and speed of the brush to also use less battery, which helps save battery life by up to 21% and improves maneuverability by up to 8%.

Its filter system also doesn't disappoint: it can retain dust particles of up to 0,0003 millimeters so that the air remains clean while you do all the cleaning.

Bespoke AI Jet Bot Steam Ultra

Finally, another appliance that appeared at the event Welcome to Bespoke AI da Samsung it was the Bespoke AI Jet Bot Steam Ultra. It comes with the same object recognition feature via artificial intelligence for complex environments.

The most interesting thing about this model is that it also recognizes obstacles up to 1 centimeter in size to avoid them during cleaning, in addition to identifying clear liquids. And if it is passing close to corners or walls, the robot vacuum cleaner uses a brush to allow for an even more thorough cleaning.

Availability in Brazil

Finally, the Samsung has also announced plans for new Bespoke products in Brazil, but this should happen sometime in the second half of the year, as has happened every year.

During the same event, the service was also announced Family care, from the platform SmartThings, which serves as a digital security for the family by monitoring and sending alerts to other family members if a person's presence or movement is not detected during normal hours.

And it was revealed that all new appliances from 2025 will be launched with the Knox Vault, present in smartphones and smart TVs. Basically, this allows sensitive data such as passwords and authentication information to be saved on a separate chip, ensuring greater security in the event of hacker attacks.

We will update this article with launch data and pricing when this information is revealed. In the meantime, let us know in the comments. Comment: what did you think of the ads? Welcome to Bespoke AI?

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With information: Samsung Newsroom Brazil l Samsung Newsroom US l Engadget l Sammy Fans l Business Korea l Best Buy l Samsung News

Text proofread by: Daniel Coutinho in 31 / 03 / 2025