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The Chinese manufacturer TCL announced, at an event held in São Paulo, the arrival of four new models of 4K televisions for the Brazilian market. The main highlight is undoubtedly the model X6, which features an 85-inch QLED panel and an equally large price. Let's talk a little more about this TV in the next paragraphs.
A TCL also took advantage of the event to announce its new global ambassador. yes we are talking about Neymar Jr., star of the Brazilian team and also of the French club Paris Saint Germain. He will be the global ambassador for the entire product line, including TVs, air conditioners and washing machines.
The partnership with the star of the selection is part of the company's effort to expand globally. THE TCL has been operating in Brazil since 2016, when it partnered with Semp. So, currently, it occupies the place that used to be SempToshiba, which left the country to reorganize itself internally. The two companies will also manufacture smartphones in the Manaus Free Trade Zone, devices that should arrive in 2018.
Now let's talk about TVs...
First, let's talk about the top-of-the-line model, the X6. As we said, it features an 85-inch quantum dot panel (QLED), the same technology used in Samsung's top-of-the-line TVs. Its design, despite being very simple, displays an air of sophistication, with wooden and gold details on the edges and also on the soundbar. The display resolution is 3.840 x 2.160 pixels.
The technology used in QLED panels uses nanocrystals capable of perfectly reproducing red, green and blue colors. This results in brighter images and deeper blacks. Also, QLED panels are scalable, which is to say that the final price can be lowered as the panel increases in size. This is one of the main advantages of QLED over OLED, adopted by LG.
The Smart TV screen X6According to TCL, supports 110% HDR and has a whopping 1.200 nits brightness. In terms of audio, it has the 7.1.4-channel Dolby Atmos 12 system, with harman/kardon silk dome speakers.
According to the manufacturer, this Smart TV delivers total immersion with 360º sound and 360 W of power. In addition, the operating system chosen was Android TV, which, right away, guarantees compatibility with a huge number of apps. The same cannot be said of the competitors, who opted for their own systems. LG, for example, uses WebOS; while Samsung uses Tizen.
Finally, the QLED 4K X6 Smart TV It can be installed in different ways: on the wall, on a rack, on a shelf or even on a pedestal. It all depends on your taste. It also has a metal plate on the back that serves to hide the wires that, in some cases, can become a real mouse's nest.
It's the price?
Now let's talk about the important part: the price. Second Kleber Carante, national sales director, the price of Smart TV TCL-X6 will be 65.900,00 BRL. In addition, it will not be sold in stores, only by order.
She still doesn't have a set arrival date, although the TCL have said that she arrives in the first semester, in time for the World Cup. It makes sense, since a brand that has Neymar as an ambassador could not fail to have a Premium TV option for sale in a World Cup year.
And for mere mortals? Well, for those who don't have that much money to spend, TCL has the P6 models, which feature an ultra-thin design, LED display with few edges, 4K resolution, HDR and also Android TV.
The 50-inch model (50P6US) costs 3.099,00 BRL; the 55-inch (55P6US) comes out for 3.699,00 BRL and, finally, the 65-inch version (65P6US) costs 6.999,00 BRL. Who will be responsible for the logistics scheme will be Semp.
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