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O TikTok it's a real phenomenon. Proof of this is that the short and fun video platform, which became popular among young people, has become the most popular site in the world, displacing other big names, such as Google e Facebook. The information belongs to the company. Cloudflare, which monitors trends in online data traffic and publishes a ranking of the most accessed sites every year.
According to information released this Tuesday (21), the TikTok reached the top for the first time on the 17th of February, followed by a few more days in March and June, and finally a lasting permanence from the month of August. Since then, the platform has been in the lead almost every day, being overtaken on some occasions by the Google, but soon regaining first place.
O Facebook dominated the third place in the ranking practically all year, except in October, when there was a general breakdown and the social network ended up falling to fourth place. O Google in turn, it remained stable in second place throughout 2021. In the case of the Mountain View giant, access to other company services, such as Maps, Photos, News and other platforms belonging to it, is also accounted for.
Already YouTube, another arm of Google also quite popular, it only reached number one on a single day: February 2nd. On that date, specifically, several commercials debuted on Super Bowl. In addition, in the same period there was the coup d'état in Myanmar. At the time, a video with a physical activity instructor went viral after she accidentally live-streamed the ongoing coup in the country. The video was shared widely.
The ranking released by Cloudflare In total, there are six different categories:
- most popular sites
- Most popular social networking sites
- Most popular video streaming services
- Most popular e-commerce sites
- Most popular messenger sites
- Most popular metaverse sites
Most popular websites in 2021

In 2020 the TikTok ranked 7th or 8th, while the Google led almost undefeated, reaching the top for three straight months. In 2021 the story changed. O TikTok climbed seven positions and dethroned the search giant – and other services we mentioned a little above. Check out the ranking in 2021:
- TikTok.com
- Google.com
- Facebook.com
- Microsoft.com
- Apple.com
- Amazon.com
- Netflix.com
- YouTube.com
- Twitter.com
- Whatsapp.com
Most popular social networking sites

In another year of the pandemic, social networks continued to be at the top of Cloudflare's ranking. The top nine social media apps were all on the list of the 100 most popular websites in 2021. The only one left out was Quora.com, which fluctuated between 687th and 242nd position. I think from the photo you can already see who occupies the first place in this category too, right? The ranking looked like this:
- TikTok.com
- Facebook.com
- YouTube.com
- Twitter.com
- Instagram.com
- snapchat.com
- Reddit.com
- Pinterest.com
- LinkedIn.com
- Quora.com
Most popular video streaming service sites
In this category the streaming service of Netflix appears first. Something that may draw attention is the non-appearance of the Prime Video, a platform managed by Amazon. According to Cloudflare, this is because the streaming service mainly uses the domain Amazon.com, which already appears in the main category in sixth place.
Oh, and remember the video that made the YouTube take the lead there in February? Well, look at him right up there. Currently, the viral has more than six million views and 61 thousand likes on the video platform of the Google.
- Netflix.com
- YouTube.com
- roku.com
- hbomax.com
- Hulu.com
- peacocktv.com
- disneyplus.co
- ParamountPlus.com
- sling.com
- iq.com
Most popular e-commerce sites

With the pandemic, many users had to exchange purchases made in malls and physical points, for the convenience and practicality of online shopping. The scenario has allowed the world's top e-commerce sites to climb a few positions in the overall rankings. According to Cloudflare, the top four e-commerce domains ( Amazon, Taobao, eBay e Walmart) appear, steadily throughout 2021, among the top 100.
A surprise in this category was the non-appearance of the OLX, which appeared in seventh place in last year's ranking. In its place is Target.com, a chain of retail stores based in the United States.
- Amazon.com
- Taobao.com
- Ebay.com
- Walmart.com
- Jd.com
- shopify.com
- bestbuy.com
- Target.com
- Rakuten.co.jp
- homedepot.com
Most popular messenger sites

In the most popular messengers category, the WhatsApp is the undisputed leader. Its best periods were at the end of March, April, October and November. However, one highlight drew attention in the ranking released today: the overwhelming growth of Signal in January. According to the data, on January 3 the messenger appeared in the 1815th position. 17 days later, on January 20, he was ranked 766th. The feat was due to the controversial change in the privacy policy made by WhatsApp in season.
The list, not very large, still has the presence of the telegram.com e WeChat.com. Check out the full ranking:
- Whatsapp.com
- WeChat.com
- signal.org
- telegram.com
Most popular metaverse sites

One of the most talked about topics in 2021, metaverses also appeared in the ranking of the Cloudflare. This way, Fortnite, second life e Roblox appear in the ranking, that there were not many changes compared to last year. The only news is Roblox.com stealing the lead from Epicgames.com (Fortnite).
- roblox.com
- Epicgames.com (Fortnite)
- secondlife.com
It is worth mentioning that the ranking considers only accesses made through domains. If you want to view the 2020 data, you can have it through the Cloudflare website.
See also:
According to Insider Intelligence prediction, the TikTok should gain even more relevance in 2022. The platform is expected to become the third largest social network in the world, second only to Facebook and Instagram – respectively.
Sources: TechRadar, Cloudflare.
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